Review: Purito Deep Sea Pure Water Cream

Purito has a lot of hype on Instagram and the blogs. Any time a product has a lot of buzz around it, I experience intense FOMO. I had been curious about this brand for a while and decided that, since I’m on a budget, it was time to give it a try. At $18.99, it is a fair price. Unfortunately, I feel I got what I paid for in this instance. While I only used this for about 2 weeks, it was enough time to fully form my opinion.

Purito’s claims, directly from their website

Contains 60% deep sea water to improve dryness & atopic dermatitis. Natural moisturizing cream that improves water-oil balance. Nutritious marine ingredients: green caviar, seaweed extract, and green tea extract. Free of essential oils, fragrance & skin irritants. Suitable for all skin types, including sensitive skin. (pH 6.2)


Deep Sea Water(60%, skin-conditioning agents), Dipropylen Glycol (humectants), Glycerine (humectants), Caprylic/Capric triglyceride(occlusive), Sodium Acrylate/ Sodium Acrylate/Sodium Acryloyldimethyl Taurate Copolymer (viscosity increasing agents), Isohexadecane (emollient), Polysorbate 80 (emulsifying agents), Sorbitan Oleate (emulsifier), Niacinamide (strengthens skin barrier), Phenyltrimethicone (occlusive), Cetyl Ethylhexanoate (emollient), Cetearyl alcohol (emulsion stabilizers), Water (solvents), 1,2-Hexanediol (stabilizers) , Butylene Glycol (humectants), Sodium Hyaluronate (natural moisturizing factor/ humectants), Panthenol (strengthens skin barrier), Persimmon Extract (skin-conditioning agents), Dashima Extract (skin-conditioning agents), Sea Grape Extract (skin-conditioning agents), Tungsten extract (skin-conditioning agents), Allantoin (skin protectants), Macadamia Seed Oil (occlusive), Adenosine (Improves wrinkles), Sorbitan Stearate (emulsifier), Glyceryl Stearate (emulsifier), Carbomer (viscosity increasing agents), Arginine (pH adjusters), Caprylyl glycol (emollient), Ethylhexylglycerin (skin-conditioning agents), Disodium IDT (stabilizers)

Deep Sea Pure Water Cream contains mostly water, thickeners & emulsifiers. If I’m not mistaken, some of these do contain trace amounts of fragrance. There’s also 2% niacinamide and panthenol present. Algae, kelp extracts, glycerin & sodium hyaluronate serve as humectants.

This moisturizer has a lightweight, gel-cream consistency. It absorbs quickly, so if you use this at night, you’re safe to hit the pillow shortly after applying it.

Unfortunately, I encountered several cons as I was using this moisturizer. It turns out I’m sensitive to one or more of these ingredients. I felt a slight stinging sensation within a few minutes of application. I had a similar feeling when I had dermatitis. I’ve tried using this moisturizer in different combinations with other products, but the result is always the same. It pills from the slightest touch, even when used alone. My skin became oily within 2 hours of applying it, after each use, which means it does not effectively moisturize or hydrate.

I’m not sure if the one I received was from a bad batch. There were also other negative reviews about this product made around the same time that I was using it, which supports the bad batch theory. Prior to this, it was a well-liked product. I gave my tube to my sister. Her skin type is completely different so I was hoping she would have better results. Sadly, she had a worse reaction than I did. She experienced a bad breakout while her skin simultaneously felt irritated and tight. Ultimately, the tube found its way into the garbage.

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